Two years after vacant three floors in Cherry Creek, Vera Vida is launching a local fitness program.
CLMBR, which sells an 8-foot-tall climbing machine, has signed a lease agreement for two of the three floors this summer at the once high-profile health club Pura Vida at 2955 E. 1st Ave. It was used in Cherry Creek.
Exercise kicks off in February from the ANB Bank building at 3033 E. 1st Ave. From the 8,000-square-foot office in Cherry Creek and next door to the second and third floors, as well as the basement, it plans to move 20,000 square feet. . Both buildings are shared by the same landlord.
The Vera Vida, which has been operating around 30,000 square feet since 2008, was closed in early 2019.
“We simply need a lot more space,” said Avrem Elmakis, founder and CEO of CLMBR. “We hired very few new people. We now have over 60 full-time employees and will continue to be employed. Unfortunately, the ANB building is impressive, but it does not have the space to accommodate all these people.
CLMBR has hired an open studio architecture to design the beginner’s new headquarters on the second and third floors and an underground film studio. Ryan Construction will complete the construction, which will begin next month, and will provide Element Home.
Elmakis introduced the CLMBR to the market in April 2020 and the first machines were launched by the end of August this year. Elmakis says it has already sold thousands of units.
“People love the machine and they like to go out,” said Elmakis.
The machine works with high and low body mass, providing a high level of cardio exercise combined with resistance training. The library contains order-based, teacher-guided classes and subscription-based challenges. CLMBR is being sold to both consumers and commercial gyms.
Customers can purchase a $ 2,800 shipping machine on the CLMBR website. You can try it at the corner corner at 165 St. Paul St. at Cherry Creek or at the B8ta Shopping Center at the Cherry Creek Mall.
Next to the Cherry Creek Showroom, Elmakis converted the last race franchise to CLMBR Gym Unlimited Access Members $ 169 per month.
Elmakis transformed the Highland Rice Nation franchise into a studio for CLMBR, recording tutorials and exercise videos.
In May, CLMBR’s $ 13.5 million fundraiser was closed with the participation of well-known investors such as Jay-Z, Pitbull, entertainer Ryan Secrets, tennis player Novak Djokovic, fashion designer June Ambrose and YouTube founder Chad Harley.
“I have high expectations for tens of thousands of machines at home. In the next few months, I think this will happen. ” Said Elmakis. “It’s hard to plan something for the next 10 years but I really think we’re going to be the next Pelleton.”